Firstly, Zen Cart users ….. GET AN SSL and stop being a contributing factor to insecurity, low buyer trust and general ignorance. In a nutshell Google is going to ding you ALL with a warning, even those who only accept PayPal. Rightfully so, while you’ve never been required, you should have been supporting buyer trust long ago…. Now you will be punished if you don’t. Rightfully so.
I’m going to rant a bit about something that genuinely pisses me off to no end. I visit a website, for anything, and there are more than likely going to be videos. I don’t mind that one bit, some people prefer them….. But others do not.
Well the same reason less than ethical webmasters use very near color CSS to hide text. They want or need the text there, but don’t really want you to see it. Webmasters however, are penalized for this deceptive technique, their rankings damaged and in turn their business damaged.
So we have been working hard to create the proper and effective way to deliver schematic markup to Google and others. Up until recently yesterday, there was an issue delivering the product price for Zen Cart. I have 2 thoughts on this. 1. Maybe we should ONLY be delivering the base price and not the…
The data highlighter now has a way to tag your pages manually and create a “set” for Google to understand them all most of them without having to make edits to your Zen Cart. While I am certain the site edits are more effective, I actually recommend you do both. My reasoning is quite simple, number 1 if you have any errors they will become apparent during the tagging process…. and number 2, more is better =)