E-Commerce for All

Tag: Google

  • Google Attacks Duplicate Content

    Duplication for sorted and alternate view urls continues to be a problem for shop owners. The new rel=”canonical” attribute is excellent, but in our dynamic shopping carts implementation is a nightmare for most. So, Google to the rescue (at least for their results) as now in your Google Webmaster Tools you can adjust your parameter…

  • Crawling vs. Indexing – robots.txt Debate

    This is really a long and tiresome debate… I personally have argued this point for a long time to no avail with Zen Cart forum posters… Even linked to Sebastian for verification. But, alas, the debate drags on.

  • Great Ecommerce Content/Copy

    In our everyday dealings with our own customers, we instruct, get asked and generally can talk all day about proper content for one’s online store. This has always been a tough thing to properly execute on the part of the shop owner.

  • Google’s New Super Snippets

    If you have doubted the need for fresh, related content on your store pages…. You better rethink your position! Google has improved the search results snippets to include “jump to” links to the page’s specific area containing the related content.

  • Google Does NOT Use the Meta Keyword Tag

    I have said over and over the major search engines, Google included, DO NOT use the keyword tag…. Like talking to the wall. So, to finally put this subject to rest and answer this with absoluteness… Matt Cutts has clearly stated in no uncertain terms that Google Does Not Use the Meta Keyword Tag to…