Setting up Google Analytics w/ Conversion Tracking Basic
Answer:
Setting up Google Analytics w/ E-commerce Tracking Basic
Account Creation and Basic Setup
Proceed to Google Analytics.
Sign up for an Analytics account.
Login to Analytics & click the sign up button.
You will be taken to the following form to enter your website information: (Click to Enlarge)
Website’s URL: Fill in your website address
Account Name: Name this account for your own identification
Set your country and time offset & submit.
Fill out your own information as the main administrator/user & continue.
Accept the terms and click “Create New Account”.
Next you will be presented with a tabbed code selection.
You want to be using the “New Tracking Code (ga.js), not the legacy code.
If you are hard coding Google Analytics, you need only place this entire code in your includes/templates/custom/common/tpl_footer.php
If you are using the Analytics Zen Cart addon, simply extract the account reference number from the code and insert it in the UA-** box in your module administration tools for the Analytics add on.
It will look like this UA-xxxxxxx-x, then press continue in your Analytics interface.
It will now show your new account and some information… It will take a few minutes for the tracking to show a successful status and begin receiving data.
Configuring Zen Cart Conversion Tracking
In the account management screen, click the “edit” link next to the account you are configuring, in the settings column.
Now you should be in your “Profile Settings Page” for the account you are configuring.
For basic Analytics configuration we need only concern ourselves with the first table called “Main Website Profile Information”.
Click the “edit” link in the header of the Main Website Profile Information table.
Much of this information you have already configured.
In the field marked “Default Page” you will enter your website’s index page filename. If your Zen Cart is installed in the root (directly under public_html) then this filename is index.php.
In the field marked “Exclude URL Query Parameters” you will enter zenid, unless you have changed your sessions parameter for Zen Cart.
Check the radio button “Yes, an E-Commerce Site” and choose your setting for currency.
Lastly, you may opt to track your site search within Analytics.
Save Changes and your conversions tracking is configured.
