Year: 2012

  • Scroogled!

    Google’s Bait & Switch Many of you shop online…. Most of you have used the super helpful Google shopping results in your regular searches when buying things online. They are helpful, you get a picture and to compare prices BEFORE even visiting the website. Until recently these results have been free for merchants who follow…

  • PCI PIA

    PCI Compliance is a struggle for all merchants. The time, cost and knowledge needed is perhaps excessive when you factor in that no one is policing the rules. Having said that we have recently come across a really stupid pain in the ass new fail for scans from a few of the PCI scanning companies.…

  • GoDaddy Epic Fail

    Moral for the story….. GoDaddy is not proper hosting for ecommerce websites, your security, liability and business should not in the hands of monkeys!

  • Customizing Google Snippets with Microdata

    In this post I will show you how to implement the Product Schema Microdata for your product pages. Now this tutorial is for 1.5.0, but if you’re sharp you can easily implement it in other Zen Cart versions.

  • Sweet Success with Low Hanging Fruit

    Sweet Success with Low Hanging Fruit

    In this climate of change, traffic drops and uncertainty, I can offer eCommerce merchants a fast, easy and effective way to increase search traffic and sales. Maybe you don’t believe you can effect your search volume and conversions without the assistance of a marketing or SEO firm? You would be wrong…. Much more than that,…