E-Commerce for All

Author: Melanie

  • Securing Your Zen Cart

    Securing your Zen Cart is not a very challenging task, but not doing so can be a very expensive venture. In this age where hackers are the best programmers on the planet and credit card company fine up to $10K, there is no excuse not to hold your site’s security at a high priority.

  • Creating Actionable Ecommerce Content

    Lastly, to help the search engines understand the actionable nature of your product pages you should includes words such as “buy”, “purchase”, “shop online” etc. When including these types of action phrases it will be most effective to string them along a keyword for the product. something such as “When buying a roo online, you…

  • Webmaster Tools Site Health

    The problem? Google has first alarmed the user with strong, scary text (Severe health issues are found on your site), images and colors. Secondly, telling the user that an archive page for example, blocked in robots.txt is an “important page”. So the user, who is probably just a business owner…. Hurries to pay their IT…

  • Google Will No Longer Report the Query Terms that the User Searched with to Reach Your Site!

    I have in the past defended Google’s business practices and desire to make the index a more user friendly and productive experience….. BUT now I’m not so sure Google isn’t the capitalists that many claim they are.

  • Google Reports a Correlation of PageRank for Good Spelling!

    I think Matt hit on a couple of key things on this subject that easily translate in to our current experiences with the Panda update. Using words like “trust” and “user experience” tell me that while it may not be a direct ranking signal…. It is being signaled from other relevant areas such as we…