{"id":193,"date":"2009-04-13T17:42:14","date_gmt":"2009-04-13T21:42:14","guid":{"rendered":"http:\/\/pro-webs.net\/blog\/?p=193"},"modified":"2009-04-13T21:09:37","modified_gmt":"2009-04-14T01:09:37","slug":"ecommerce-is-a-fad","status":"publish","type":"post","link":"https:\/\/pro-webs.net\/blog\/2009\/04\/13\/ecommerce-is-a-fad\/","title":{"rendered":"Ecommerce is a Fad"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-197\" title=\"80s-fads-sunglasses\" src=\"http:\/\/pro-webs.net\/blog\/wp-content\/uploads\/2009\/04\/80s-fads-sunglasses.jpg\" alt=\"80s-fads-sunglasses\" width=\"191\" height=\"129\" \/>Ecommerce was very much seen as a passing fad or gimmick when the pioneers of this great web institution began. Certainly being tied to your computer screen to make a purchase you would have to wait for wouldn\u2019t hold the interest of consumers&#8230; Right?. Yet consumers began to shop were and sales were made none the less.<\/p>\n<p>One of the most challenging difficulties associated with early online transactions was the safety of the shopper&#8217;s personal financial information. As Internet hackers gained access to non-encrypted personal data it was a crushing point for many ecommerce businesses. There had to be a better way to conduct online business.<\/p>\n<h2>The Debut of Encryption<\/h2>\n<p>Webopedia describes encryption this very simple way:<\/p>\n<blockquote><p>\u201cThe translation of data into a secret code. Encryption is the most effective way to achieve data security. To read an encrypted file, you must have access to a secret key or password that enables you to decrypt it.\u201d<\/p><\/blockquote>\n<p>The keys to ecommerce were given back to online businesses when transactions became encrypted. The new found privacy of customer data allowed ecommerce to become a viable and safe option for consumers once more.<\/p>\n<p>Suddenly the world small business and extensions of brick and mortar stores began to grow and entrepreneurs began to willingly begin to seriously consider web sales opportunities.<\/p>\n<p>This was a whole new way of doing business on the cutting edge of intangibles, like global reach. No longer did business owners absolutely have to have a sales staff, no longer was an outgoing personality required for business startup, no longer did business mean a brick and mortar storefront.<\/p>\n<h3>Business Without Borders<\/h3>\n<p>The possibilities expanded even more and more businesses began to recognize their business could be presented in a global fashion, for less startup and operational expense<\/p>\n<p>Business had so long always been associated with a town, region or district, but online businesses could be conducted without geographical barriers or distinctions.<\/p>\n<p>Ecommerce made way for an opportunity to explore the world of business&#8230; For anyone possible. What had been seen as elite and unattainable was suddenly a genuine opportunity. Ecommerce soared in to business owner&#8217;s hearts on a \u2018no discrimination\u2019 policy. Entrepreneurs of all ages, racial distinctions and economic levels began to find value in marketing to a worldwide customer base, who cared more for the product than the stigma of personal definition and clout that often made brick and mortar business more difficult.<\/p>\n<h4>An Interesting Paradigm<\/h4>\n<p>A financial phenomenon that has taken place in many ecommerce stores as a growing percentage of online sales continue to grow, while brick and mortar store sales are either static or in a slight decline. This seems to indicate a genuine change in the purchasing decisions and shopping patterns of our consumers.<\/p>\n<p>Perhaps in the future we will see more Internet product fulfillment centers and fewer brick and mortar storefronts as ecommerce continues to gain steam as a premier shopping alternative, and valid marketing avenue<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ecommerce was very much seen as a passing fad or gimmick when the pioneers of this great web institution began. Certainly being tied to your computer screen to make a purchase you would have to wait for wouldn\u2019t hold the interest of consumers&#8230; Right?. Yet consumers began to shop were made and sales were made none the less.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[260],"tags":[579,588,593,518,584,238,202,587],"class_list":["post-193","post","type-post","status-publish","format-standard","hentry","category-small-business","tag-brick-and-mortar-stores","tag-business-startup","tag-data-security","tag-ecommerce-businesses","tag-geographical-barriers","tag-global-reach","tag-sales-opportunities","tag-web-sales"],"_links":{"self":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts\/193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/comments?post=193"}],"version-history":[{"count":0,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts\/193\/revisions"}],"wp:attachment":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/media?parent=193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/categories?post=193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/tags?post=193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}