{"id":1990,"date":"2014-02-06T13:24:24","date_gmt":"2014-02-06T17:24:24","guid":{"rendered":"http:\/\/pro-webs.net\/blog\/?p=1990"},"modified":"2014-02-06T13:24:24","modified_gmt":"2014-02-06T17:24:24","slug":"google-says-do-as-i-say-not-as-i-do","status":"publish","type":"post","link":"https:\/\/pro-webs.net\/blog\/2014\/02\/06\/google-says-do-as-i-say-not-as-i-do\/","title":{"rendered":"Google Says &#8220;Do as I Say, Not as I do!&#8221;"},"content":{"rendered":"<p>So I guess I just have to laugh about the new Adwords layout on the search pages&#8230;. Clearly, Google has rules that they will end your business for violating &#8230; however, like some other popular public figures, rules DO NOT apply to them!<\/p>\n<h3><strong>The incredibly tiny notification of a paid ad is nearly impossible to read. Why you say?<\/strong><\/h3>\n<p>Well the same reason less than ethical webmasters use very near color CSS to hide text. They want or need the text there, but don&#8217;t really want you to see it. Webmasters however, are penalized for this deceptive technique, their rankings damaged and in turn their business damaged.<\/p>\n<h3><strong><span style=\"color: #ff0000;\">Damn good thing Google doesn&#8217;t need to worry about it&#8217;s rank!<\/span><\/strong><\/h3>\n<p>What Google does need to worry about however, is whether they are meeting the <strong>minimum requirements for advertising by the FTC<\/strong>. While you can certainly <a title=\"&quot;Dot Com Disclosures&quot; Guidance Updated to Address Current Online and Mobile Advertising Environment\" href=\"http:\/\/www.ftc.gov\/news-events\/press-releases\/2013\/03\/ftc-staff-revises-online-advertising-disclosure-guidelines\" target=\"_blank\">read the guidelines here<\/a> &#8230; I suspect that the following statement from the FTC speaks volumes on the matter.<\/p>\n<p style=\"padding-left: 30px;\"><strong><em>The Federal Trade Commission today released new guidance for mobile and other online advertisers that explains how to make disclosures clear and conspicuous to avoid deception.<\/em><\/strong><\/p>\n<p>Truth is why are &#8220;we the people&#8221; expected to take the high road and Google searches out, exploits and reaps the benefits of every tiny loop hole they can find. I have just 2 words if you don&#8217;t get it yet &#8230;. GOOGLE SHOPPING (the biggest farce and con played on the public and business owners alike in a very long time).<\/p>\n<h3>The Google Shopping Con<\/h3>\n<ul>\n<li>Setup the con, by releasing it to the public and merchants to use for free<\/li>\n<li>Execute the con after shoppers trust the results and the merchants count on the traffic &#8230; Now charge the merchants to use it. No pay, no play baby!<\/li>\n<li>Lastly hide your dirty deed &#8212; shhhhhh, don&#8217;t tell anyone, let shoppers continue to believe the results are good, fair and ethical!<\/li>\n<\/ul>\n<p><a href=\"http:\/\/pro-webs.net\/blog\/wp-content\/uploads\/2014\/02\/google_bull_shit.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-1991\" alt=\"google_bull_shit\" src=\"http:\/\/pro-webs.net\/blog\/wp-content\/uploads\/2014\/02\/google_bull_shit.jpg\" width=\"640\" height=\"294\" srcset=\"https:\/\/pro-webs.net\/blog\/wp-content\/uploads\/2014\/02\/google_bull_shit.jpg 957w, https:\/\/pro-webs.net\/blog\/wp-content\/uploads\/2014\/02\/google_bull_shit-300x137.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>For the record those tiny yellow bubbles with the white text are as follows:<\/p>\n<pre data-type=\"css\" data-line-numbers=\"false\">._cx\r\n\r\n  background-color: #f5d772;\r\n  border-top-left-radius: 2px;\r\n  border-top-right-radius: 2px;\r\n  border-bottom-right-radius: 2px;\r\n  border-bottom-left-radius: 2px;\r\n  color: #ffffff;\r\n  display: inline-block;\r\n  font-size: 13px;\r\n  line-height: 15px;\r\n  margin-right: 7px;\r\n  padding-top: 0px;\r\n  padding-right: 3px;\r\n  padding-bottom: 0px;\r\n  padding-left: 3px;\r\n  vertical-align: baseline;\r\n\r\nThat's <span style=\"color: #f5d772;\">THIS <span style=\"color: #000000;\">and <span style=\"color: #ffffff;\">THIS<\/span> &lt;-- run your mouse over these<\/span>\r\n<\/span><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>Well the same reason less than ethical webmasters use very near color CSS to hide text. They want or need the text there, but don&#8217;t really want you to see it. Webmasters however, are penalized for this deceptive technique, their rankings damaged and in turn their business damaged.<\/p>\n","protected":false},"author":3,"featured_media":2007,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[376,342,2615,1643,72,2110,1369],"class_list":["post-1990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-seo","tag-ads","tag-adwords","tag-con","tag-ftc","tag-google","tag-google-shopping","tag-hidden-text"],"_links":{"self":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts\/1990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/comments?post=1990"}],"version-history":[{"count":0,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/posts\/1990\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/media\/2007"}],"wp:attachment":[{"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/media?parent=1990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/categories?post=1990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pro-webs.net\/blog\/wp-json\/wp\/v2\/tags?post=1990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}