Ecommerce Confessions: The 7 Mistakes I Made

Yes I can admit when I am wrong and make boneheaded mistakes, and I made plenty of them. I am writing this as a reference for anyone else that is considering diving into the wonderful world of eCommerce, feel free to learn from my mistakes.

Not Testing the REAL Market

Well I did, but how I went about it was all wrong. I simply took surveys on price and interest in each product. I received nothing but excellent feedback only to sell two products in the first 4 months. Al…