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Business on the Web – Abstract Thinking
If your grandparents were business owners most of their customers were met face to face. Customers may have gone to church with your grandparents or attended high school sports events and concerts. They knew each other and that made marketing much less taxing and far more trusting.
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Customer Satisfaction & your Bottom Line
What every single ecommerce business wants most is for online users to type in their credit card number and make a purchase of their products…. Nice and easy, right?
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Tell Me What You Really Think
If your store looks 1997 or relies on inferior website design methodology it may be holding you down. Existing shoppers are used to the site and its quirks, but what about new customers?
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Ecommerce Ventures and Delayed Gratification
Many times it can seem like establishing your ecommerce store is a bit like being asked to fill the Grand Canyon with a teaspoon. You persevere, but it’s hard to see the results.
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Shopping Cart Duplication – #1 Cause
Most of the time when we see this, it’s unintentional or at least not malicious in origin: forums that generate both regular and stripped-down mobile-targeted pages, store items shown (and — worse yet — linked) via multiple distinct URLs, and so on.