Zen Cart Business Owners Survival Tips

I am quite sure I have mentioned each of these Zen Cart tips many times before — Just not in this consolidated form. We receive many calls and emails from frightened and surely scammed ecommerce site owners. These calls range from outrageous to just plain poor planning. To help you get started or make your current ecommerce business more manageable we will share these crucial tips all in one place today. Stop back as I may add to this list, as we hear new nightmares frequently.

Ecommerce Confessions: The 7 Mistakes I Made

Yes I can admit when I am wrong and make boneheaded mistakes, and I made plenty of them. I am writing this as a reference for anyone else that is considering diving into the wonderful world of eCommerce, feel free to learn from my mistakes.

Not Testing the REAL Market

Well I did, but how I went about it was all wrong. I simply took surveys on price and interest in each product. I received nothing but excellent feedback only to sell two products in the first 4 months. Al…

Vertical Navigation for Zen Cart

In the quest for great navigation and proper funneling for your store, adding vertical sorting options can be a deal breaker. Search engines have know for some time that vertical search options will enhance the users experience, increase click through rates and overall make a great funnel start.