Zen Cart store development theory, techniques and helpful DIY tips for the small online business owners.

Whats in a Name?

Very likely one of the most important decisions you will make in your store’s development is the selection of a domain name.  Your domain name will be your calling card, brand and synonym for your business name.  Defiantly not something to be taken lightly. While I would advise against pumping your brand /company name in…