Last month Google announced that they changed their “ranking algorithm that will make it much easier for users to find a large number of results from a single site”. This change affects searches with a “strong user interest in a particular domain”.
Many shop owners are really lagging behind on the social media angle. Let face it, time is short and so much to do. Fact is, so many things to promote your ecommerce business cost money, this one is free… Just a bit of you precious time to get free promotion for your online shop. There are some very good business reasons to spend a few hours creating your business’ Facebook fan page.