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Google Product Search “Eats” Small Merchants
The data standardization within Google Product Search has put like products from very large retailers capable of deep discounts in the same page product lineup with smaller merchants who cannot compete on price. The smaller merchants who would generally seek to make their listing somewhat unique to grab longtail product searches can no longer do…
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Google Merchant Center Data Limits
Google recommends that data feeds be under 20MB for upload within Google Merchant Center, while scheduled fetch and FTP uploaded feeds can be up to 1GB. Compressed feeds must be under 500MB or you will need to split them in to 500MB or less files.
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Disapearing Sitemaps
Many of my sitemap submissions are gone! Sites, such as PRO-Webs which has been live for years and years suddenly have no sitemap in Google Webmaster Tools. Now, I do check Google Webmaster Tools rather infrequently, but last month the sitemaps were all there, alive and well.
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Creating Actionable Ecommerce Content
Lastly, to help the search engines understand the actionable nature of your product pages you should includes words such as “buy”, “purchase”, “shop online” etc. When including these types of action phrases it will be most effective to string them along a keyword for the product. something such as “When buying a roo online, you…
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Webmaster Tools Site Health
The problem? Google has first alarmed the user with strong, scary text (Severe health issues are found on your site), images and colors. Secondly, telling the user that an archive page for example, blocked in robots.txt is an “important page”. So the user, who is probably just a business owner…. Hurries to pay their IT…