Category: Ecommerce Marketing

  • Google Adwords – Trademarked Ad Text

    On 5/14/2009 Google announced a policy change regarding the use of trademarked keywords are Ad text. In this new policy Adwords advertisers will be permitted to use “some” trademark keywords in their PPC Ads.

  • Ecommerce – Flex Those Marketing Muscles

    Look for any and every advantage for marketing your product in light of changing circumstances and a softer economic tide. Change doesn’t always have to be a bad thing. The greatest successes in business have very often been spawned of need and change.

  • Free Shopping Feed Marketing for Online Stores

    There are many different shopping portals, comparison shopping sites and product listing sites you can submit your store catalog to for free or a fee. Certainly, the free places to submit your catalog feed for publishing are a no brainer… But what about PPC (Pay Per Click), Pay Per Lead, and Pay Per Impression listing…

  • 100% Satisfaction Guaranteed

    We went with a very comprehensive “100% Satisfaction Guaranteed” policy for one of our store we developed this past summer. This was not only something I very much wanted to test and research in anecommerce environment, but I have a strong belief in the effectiveness of service related guarantees.