Ecommerce specific SEO techniques, topics and news for the small business online store owner.

2019 Ecommerce Oddities

I haven’t written a post in a while, I apologize. I have been very busy working hard =) I am genuinely disturbed by some ecommerce trends… So I’m going to rant a bit and hopefully help others avoid problems and be successful. First up on my soapbox is “social proof”. I am so bothered by…

Mobile-First Indexing

So logging in to webmaster tools following an email from Google about Mobile-First Indexing on one of our sites, we found the following documentation. Mobile-first indexing enabled for https://mysite.com/ May 17, 2018 To owner of https://mysite.com/, This means that you may see more traffic in your logs from Googlebot Smartphone. You may also see that…

Google Will WARN Searchers About Sites Without SSL

Firstly, Zen Cart users ….. GET AN SSL and stop being a contributing factor to insecurity, low buyer trust and general ignorance. In a nutshell Google is going to ding you ALL with a warning, even those who only accept PayPal. Rightfully so, while you’ve never been required, you should have been supporting buyer trust long ago…. Now you will be punished if you don’t. Rightfully so.