E-Commerce for All

Category: Ecommerce SEO

  • Speed for Rank

    It’s official, Google has stated that load speed is a part of the 200 or so ranking factors within their ranking algorithm. This is not a surprise as the new algorithm seems to be very tuned for a very wholesome set of factors.

  • Google April 2010 PageRank Update

    Normally, I would not blog this, as I am a fervent believer in the “PageRank is not a big deal” mentality. You see, I put little if any stock in that little green bar, and instruct our clients likewise. We rather belong to the “build it and they will come” theory of SEO. In part…

  • Handling Deleted and Out of Stock Products

    The original question from the poster was “I’ve deleted products. How do I redirect customers to new ones? or to search instead? ” This is a great question and deserving of some thought.

  • Anatomy of a Proper Search Engine Sitemap

    Call this an eye opener and perhaps myth buster for how you think about sitemaps. First and foremost we are not talking about your human/visitor HTML sitemap… But rather a sitemap specifically formatted for search engines to read.

  • Where are your shoppers coming from?

    This study polled online shoppers about where the look for items to buy, how they shop and what they shop for. I think that although the results may seem as expected… the missing element is how it applies to your business, and what growth in the particular metric you might expect in the future.