12/1/2009 Google was granted a patent by the US Patent Office detailing how duplicate documents are detected in a web crawler system. This new patent details how Google detects and then filters or determines which documents are the “more important” version for the purpose of providing unique search results.
Ecommerce specific SEO techniques, topics and news for the small business online store owner.
The need for helpful, descriptive and natural text on your store’s page cannot be understated. Your shoppers need this text to help them find you, identify your page as a good result and better navigate your site.
I am going to post what some may consider a generic/default robots.txt for standard Zen Carts installed in to the root of your domain. I strongly suggest you read and learn to properly use the robots protocol and directives instead. I will take no responsibility for this, as it is a suggestion and you have been warned that every Zen Cart is different. Additionally, this WILL NOT work at all if you have rewritten your page’s urls.
Google Caffeine is essentially Google’s new, upgraded search engine. While Google has said the official launch of the new search will not be made until after the holidays, it’s actually live in a few data centers already.
Many shop owners seek to hide their WhoIs information for the sake of privacy. We have also advocated that, yes spam is a problem, but transparency within your business model is worth it. It would seem that Google agrees.