Google Mayday

Below you will find what Matt Cutts had to say regarding this algorithmic update which has been dubbed Mayday, but I hope to provide some resources and insight in to the conditions and solutions if you lost a great deal of Google organic traffic as a result of the Mayday update.

How to Train a GoogleBot

Increasing your crawl rate and crawl budget from Google is as simple as training GoogleBot. Crawl rate is simply how often GoogleBot visits your website to crawl. Crawl budget is a much harder metric to define, but in its simplest terms is the amount of data transfer Google allocates to crawling your site.

Google April 2010 PageRank Update

Normally, I would not blog this, as I am a fervent believer in the “PageRank is not a big deal” mentality. You see, I put little if any stock in that little green bar, and instruct our clients likewise. We rather belong to the “build it and they will come” theory of SEO. In part our belief is that natural links, on page optimization, fresh content, elimination of duplication and unique text are in fact the key to organic search success.