E-Commerce for All

Category: Ecommerce Marketing

  • Ecommerce – Planned Obsolescence

    This post is not really designed to encourage you to pursue one type of product over another, but to draw your attention to the dynamics hiding just below the surface related consumer purchasing patterns of certain items. This post is however designed to get you thinking about the life expectency of the item’s usefulness and…

  • Writing an Effective Press Release

    Online press releases can provide valuable platform to reach the growing online community. Press releases must be well written and well optimized for PR distribution through the press release network. A great press release will attract journalists and is also well optimized for distribution to your targeted audience.

  • Email Marketing – Perfect Headlines

    Email marketing can be a highly effective tool for your store… On the other hand it can be a bust just as easily. Consumers are very diligent in identifying crap and spam in their email boxes. Your job is to get them to open your email. The most effective means of accomplishing this is a…

  • Eye Tracking for Online Stores

    Eye tracking is defined as research to track where a user’s eyes look while reading, then analyze the data to reveal behavioral patterns. In essence eye tracking is a core part of usability & accessibility.